action potential » ads

pedigree commercial

whitney — Tue, 02 Mar 2010 23:35:56 +0000

this pedigree spot is so gorgeous and almost even haunting. watch the dogs catch treats at 1000 frames a second and then attempt to do the same with peanut m&m’s. not as easy at it looks, is it??? at least we can eat chocolate without dying though.

clever hamster jazz quartet

whitney — Wed, 02 Dec 2009 17:55:17 +0000

somebody get me some Drench water—all this cuteness is making me dizzy!

via thedailywhat

cleaning supplies make me feel so DIRTY.

whitney — Wed, 25 Nov 2009 08:40:08 +0000

this is one of the creepiest, most poignant cleaning supply spots i have ever seen. it practically legitimizes bathroom sexual harassment and makes me never want to clean my bathtub again, with either traditional or organic cleansers.

to learn more about all the crap that goes into cleaners and to sign a petition or some shit, go to people against dirty.
you know, really, the best way to avoid chemical residue is to just stop cleaning altogether AMIRITE PEEPLE???

UPDATE: method ended up pulling this ad a few days later after a number of people (mostly women) complained that it was demeaning to women and condoned sexual harassment. and then that’s when the method forum exploded in hatred and vitriol.

durex condom spot (spoiler alert: NOT AMERICAN)

whitney — Mon, 17 Aug 2009 07:51:40 +0000

i so badly wished this clever spot were american, but part of me knew all the while that it was far too sexually advanced to ever have been approved for the tightly clenched assholes of america.

so, yeah, it’s french. OMG—who would ever have thought The French???

it SO makes me want to have anonymous sex with a lesioned tranny at a needle exchange clinic. and isn’t that what we were afraid of, america??

binaca- rebranding america’s fear of breath

whitney — Mon, 27 Jul 2009 06:31:03 +0000

i was just reminiscing with a friend about how we never left for middle school without a vial or two of binaca in our pocket, and how amazing it would be if they rebranded it and everyone started obsessively using binaca again. and then i see these new ads for binaca, totally revived!

i haven’t seen it in the drug stores yet but i’m curious to see if they’ll be able to reposition themselves as the “breath control authority” that they once were in the 90s. with breath control products accounting for 34% of oral care sales in 2008, and rising, they certainly have a willing market. i just wonder if they’re going about it the right way. the urban-graffiti design, with the primary colored packaging, and the contrived double entendres are all tired themes that make them seem like they’re following tips on “How To Be Popular” from a 1991 issue of Sassy Magazine, not reinventing a brand for an oversaturated market.

and does anyone else find it strange that the rate of human interaction seems to go down while sales for breath control is going up? does it make those fewer encounters more fraught with significance that we freak out and guzzle breath spray, hoping that dazzling breath will mask our awkward words? or is it just a general hygiene trend whereby the natural has to be deodorized and disinfected to oblivion, breath included? personally, i find overly minty breath to be just as creepy as an overly deodorized body, but i think i may be in the minority here.

via adsoftheworld